When you think about it — productivity starts at planting. So it’s time to rethink how productive your planter can be. We did with the new Case IH 2000 Series Early Riser Planter. We rethought your row unit. So it’s tougher, more accurate. We rethought your meter. We took the most precise technology and factory installed it. We rethought every inch of the Case IH Early Riser planter to make it the most productive planter around. And if you think about it that’s exactly what you want.